"You can't change the way someone just is, can you?" she says. Can you? Can someone like Ben effectively be turned into someone like Laura? Motivational guru Gavin Ingham believes this to be possible, and Dino tells me he's seriously considering getting Gavin in to give his staff a motivational day.

Renowned sales expert, Gavin Ingham, announces the launch of his book - Objections! Objections! Objections! How to Conquer Objections & Explode Your Sales Performance! - which helps readers realise their true sales potential and gain the perfect patter so they can’t be thrown off-track by awkward leads.

ISMM Winning Edge Magazine, September 2005:

Three top strategies that will change your sales, your business and maybe even your life! Successful Selling  2005 speaker Gavin Ingham reveals three steps to sales success...

ISMM Winning Edge Magazine, July / August 2005:

Weight Lifting. Gavin Ingham offers 6 strategies to overcome the bane of the salespersons life... objections.

JCI Inside magazine, Issue 4, Summer 2004:

I first met Gavin at a leadership conference in Wakefield and he is a breath of fresh air, full of energy and enthusiasm...